CBS SPORTS' Presentation of Super Bowl LVIII is MOST-WATCHED Telecast in History
Feb 14, 2024 08:50AM ● By Kelsey Swire
120.0 Million Viewers Watched on CBS, Largest Audience Ever for Single Network
Most-Streamed Super Bowl Ever, Led by Record-Setting Audience on Paramount+
CBS Sports’ coverage of SUPER BOWL LVIII, which featured the Kansas City Chiefs’ 25-22 overtime victory over the San Francisco 49ers, delivered the most-watched telecast in history with a Total Audience Delivery of 123.4 million average viewers across all platforms, including the CBS Television Network, Paramount+, Nickelodeon, Univision, and CBS Sports, Univision and NFL digital properties, including NFL+.
Viewership figures are based on Nielsen Fast National data and Adobe Analytics. Final Nielsen data will be available tomorrow.
RECORD-SETTING VIEWERSHIP
Super Bowl LVIII is the most-watched program ever, averaging 123.4 million viewers across all platforms, up +7% vs. last year’s Super Bowl which was the previous record (115.1 million).
More than 200 million viewers (202.4) watched all or part of Super Bowl LVIII across networks, the highest unduplicated total audience in history and up +10% vs. last year’s Super Bowl (184 million).
CBS LEADS THE WAY WITH LARGEST AUDIENCE EVER FOR SINGLE NETWORK
Super Bowl LVIII on CBS led the way with 120.0 million viewers, the largest audience in history for a single network.
Super Bowl LVIII capped off a record-setting season for CBS Sports. The NFL ON CBS scored the most-watched regular season since the NFL returned to CBS in 1998 as well as the Network’s best postseason viewership since 1998.
MOST-STREAMED SUPER BOWL EVER
Super Bowl LVIII is the most-streamed Super Bowl in history, led by a record-setting audience on Paramount+.
The broadcast also extended the network's long history of innovation and groundbreaking technology. Learn more about that here!