“60 for 60” Big Brothers Big Sisters SWLA

Big Brothers Big Sisters of Southwest Louisiana Launches “60 for 60” Recruitment Campaign to Find Mentors for Youth on Waiting List

Lake Charles, LA, July 6, 2020 – Big Brothers Big Sisters of Southwest Louisiana is on a mission to recruit caring adults to pair with youth who are on a waiting list for a mentor. The agency is launching a recruitment campaign for their Community-Based program that will run during the months of July and August with the purpose of recruiting Big mentors, with a focus on Minority Males.


In the Community-Based mentoring program, Bigs commit to spending time with their Little a minimum of twice a month and do activities together out in the community, like going to the park, playing sports, learning new skills, and many others. The main focus of these programs is spending time together to talk and build meaningful relationships, as well as creating and developing a one-to-one mentoring relationship between the Big and Little. This evidence-based mentoring program shows that youth paired with a Big are more likely to be promoted to the next grade level, and less likely to be involved in the juvenile justice system.


“During this time of social distancing, with many school and summer activities having been cancelled, the youth in our community are facing adversity at a higher level, especially youth of color. Over 45% of our Littles are young black men while less than 10% of our Mentors are black. Let’s change that statistic and defend the potential of youth of color,” says Erin Davison, Executive Director of BBBS-SWLA.


The goal of this campaign is to recruit 60 volunteer mentors by August 31st. Visit www.bbbsswla.org/60-for-60 or call 337.478.5437 to get involved and become a Big mentor today. Groups or organizations who are interested in helping or getting involved with the “60 for 60” recruitment campaign may contact Alex Stinchcomb, Marketing & Development Manager at alex@bbbsswla.org or 337-478-5437, ext. 114.


About Big Brothers Big Sisters of SWLA:

BBBS-SWLA, a non-profit organization, has been helping children in the SWLA community for nearly 40 years. Big Brothers Big Sisters’ vision is that all youth achieve their full potential. Its mission is to create and support one-to-one mentoring relationships that ignite the power and promise of youth. The Big Brothers Big Sisters mentoring programs help children to achieve proven positive outcomes including educational success, avoidance of risky behaviors, higher aspirations, greater confidence and better relationships. Big Brothers Big Sisters of Southwest Louisiana is a proud agency of United Way. To become a volunteer Big or for more information call 337.478.5437 or visit www.bbbsswla.org.

Categories: Community